The Turnaround Podcast
Strategy + Branding + Podcast Production + Distribution
Challenge: Stephen Deason is the former CEO of a marketing tech startup and wanted to increase his public speaking opportunities in 2019.
Strategy: Saint Rock Media decided to leverage Stephen's dynamic personality, broad network and background in recovery to brand his podcast as The Turnaround.
Results: The podcast launch was a huge success as he was able to interview Electronic Arts' (EA Sports) co-founder Jeff Burton. The impressive guest list of the podcast positioned Stephen to be invited as a speaker to an entrepreneurial conference. He and his start-up both won awards at this conference.